My journey into writing started on the job. I was a senior creative and brand strategist in advertising, building stories for companies that wanted to matter. I loved it. I loved mapping out human behaviour, figuring out what people cared about, and turning all of...
Some days I wake up and feel like my mind and body are running on old wiring. Frayed. Overheated. Ready to spark at the slightest touch. I keep telling myself that resilience changes you, but lately that word feels less like a badge and more like a scar I keep trying...
I’ve spent my whole life watching people. Friends, strangers, students, CEOs, lovers, neighbours. I watch how they move through the world, how they avoid themselves, how they numb, how they pretend. I watch the cracks where truth slips out. The older you get, the more...
(Inspired by Dan Pontefract’s Work-Life Bloom) Work-life balance is bullshit. There, I said it. The phrase has been shoved down our throats for decades, sold to us like some magic formula where career and personal life sit on opposite ends of a teeter-totter. As if...
(Inspired by Simon Sinek’s The Infinite Game) Most people run their life and their business like it’s a game they can win. That’s why they flame out, sell out, or disappear. Sinek calls it the difference between finite and infinite games. Finite games have winners and...